Info from Club 808...
"CLASSIFIED – FOR CLUB 808 MEMBERS ONLY
At 1200 hours on July 31, Club 808 intercepted a coded message from the Bicycle® Playing Cards HQ. The message regarded a highly classified new deck set for release this fall. The message seemed more like a riddle, and we translated it to look like this:

The Rules:
1. Solve the riddle, and submit your answer via the form below. We will draw a winner randomly from the correct answers.
2. Submit your answer by August 29, 11:59PM EST. The winner will be notified by email the following day, and revealed with September’s Club 808 content.
3. For all official rules for Bicycle® Brand contests, click here.
The Prize: You’ll be the first to know the details of a top-secret, brand-new deck that will be revealed if you solve the riddle—and you’ll get the deck the day of its release."
CBJ