Encarded -- Official Thread

Unread post by **Encarded** » Mon Sep 24, 2012 7:41 pm

I figured that with the shiny new board, I may as well make an official thread for discussion of Encarded projects. Feel free to ask questions, give feedback, or lavish me with praise. It's entirely up to you!

EDIT: I want to shamelessly copy my pal Lance Miller and open up the thread for "Ask Me Anything!" Great fun to be had with that.

Unread post by **Encarded** » Mon Sep 24, 2012 8:00 pm

As a first point of discussion, several weeks ago I asked for opinions on how to best release rare or limited items. After much reading and thought, I developed a plan, and you can read the details here:

http://encarded.com/index.php?id=40" onclick="window.open(this.href);return false;

Evan · Unread post by **Evan** » Mon Sep 24, 2012 8:10 pm

Encarded wrote:As a first point of discussion, several weeks ago I asked for opinions on how to best release rare or limited items. After much reading and thought, I developed a plan, and you can read the details here:

http://encarded.com/index.php?id=40" onclick="window.open(this.href);return false;" onclick="window.open(this.href);return false;

Finally something that's fair to just about everyone!

Russell · Unread post by **Russell** » Mon Sep 24, 2012 8:17 pm

Welcome to the new forum Paul! It's great to see other designers jumping on board! I really like the idea of having "official company" threads, it's a great way to release news and announcements without starting a million new topics.

I can't wait to see how Aurum will turn out!

Unread post by **Encarded** » Mon Sep 24, 2012 8:25 pm

Thanks for getting this forum up and running! These places are a great resource for everyone and I'm happy to be a part of it.

Unread post by **MagikFingerz** » Mon Sep 24, 2012 9:57 pm

Great plan, Paul! Truly a fair and well thought out way to handle things, and props for the charity auction

UtterFool · Unread post by **UtterFool** » Tue Sep 25, 2012 4:36 am

Suggestion Russel
Could you make a folder for company threads within the playing card thread.
This way you don't have to pin every company thread to the top of the playing card board and they won't get lost to the bottom of a thread if a company hasn't posted something in a while.
You could make a rule one thread per company no random threads in the folder. This would keep the folder clean and easy to track down what you are looking for.

Unread post by **Encarded** » Tue Sep 25, 2012 9:10 pm

Just as a brief update, I got all the quotes for Aurum today so we'll be moving ahead soon. The one that made me chuckle was that my cost for having one laser cut deck made is about 15x a normal one. Ha!

Oh well, still gotta do it, they are just too cool.

Evan · Unread post by **Evan** » Wed Sep 26, 2012 7:08 pm

Encarded wrote:Just as a brief update, I got all the quotes for Aurum today so we'll be moving ahead soon. The one that made me chuckle was that my cost for having one laser cut deck made is about 15x a normal one. Ha!

Oh well, still gotta do it, they are just too cool.

15x more?!?! I guess it will be a very nice collectors deck!

decksparadise · Tue Oct 09, 2012 1:09 am

Encarded, you rock!

Unread post by **Encarded** » Tue Oct 09, 2012 10:08 pm

Why thank you kind sir. I try to do interesting things, glad you like them.

elcyciB · Unread post by **elcyciB** » Wed Oct 10, 2012 7:33 am

Wow! Aurum looks fantastic. Laser cut box-very cool idea. Can't wait for the release now. Good luck the rest of the way!

Unread post by **Encarded** » Sun Oct 21, 2012 5:33 pm

Just a brief note that I just opened up the new website for Encarded. Information about Aurum, some new promo pictures, details and a whole new store await you! Check it out, and the Aurum pre-order will be happening pretty soon. http://encarded.com" onclick="window.open(this.href);return false;

Thanks!

Evan · Unread post by **Evan** » Sun Oct 21, 2012 5:49 pm

The new site looks great but the new Aurum things look amazing! I HAVE to get some of these.

Any idea when the pre-order will be?

Dr.Kardster · Unread post by **Dr.Kardster** » Sun Oct 21, 2012 8:36 pm

I like the new site!

I could not wait to get these! however the prices are slightly overpriced. $11.95 for standard Aurum deck? Seriously? There is no doubt that the look of the deck is beautiful and all. I am also aware the profit has to be made but on my opinion the price is just expensive.

Can anyone tell me if the pricing is fair and justified?

It would have been better if the pricing starts from $10.00 =D

FYI I can afford to buy these since I have a job so I will definitely buy a few when this comes out!

Unread post by **Encarded** » Sun Oct 21, 2012 8:54 pm

Aurum costs, frankly, a ridiculous amount to make. Tendril was $9.95 which was a reasonable cost based on what it cost to print. Aurum is costing over 30% more than Tendril to actually print. As a small, boutique maker I'm fine with not trying to compete with Theory11 or Blue Crown. They make decks in the tens of thousands, with very little custom work and can pump put decks every month. I spent 6 months carefully handcrafting Aurum and adding evry luxury feature available, plus new ones no one else has tried.

All that is to say that Aurum won't be like the decks you buy elsewhere. It also will never be made again. Don't forget that I also won't charge the ridiculous costs that most of the big guys do to ship the things to you.

Unread post by **MagikFingerz** » Mon Oct 22, 2012 1:33 am

Dr.Kardster wrote:I like the new site!

I could not wait to get these! however the prices are slightly overpriced. $11.95 for standard Aurum deck? Seriously? There is no doubt that the look of the deck is beautiful and all. I am also aware the profit has to be made but on my opinion the price is just expensive.

Can anyone tell me if the pricing is fair and justified?

It would have been better if the pricing starts from $10.00 =D

FYI I can afford to buy these since I have a job so I will definitely buy a few when this comes out!

IMO $11.95 for Aurum is fair. For an unfair comparison, that $15 kickstarter deck comes to mind (Pedale or whatever).

Paul: I'd be interested to know more about the White Gold Edition, what makes it stand out (and worth $30)?

Unread post by **CBJ** » Mon Oct 22, 2012 7:35 am

$180 for the Laser cut edition is insane

http://encarded.com/collector/rare-deck ... ition.html" onclick="window.open(this.href);return false;

It's nice and all.. but $180..

CBJ

Unread post by **badpete69** » Mon Oct 22, 2012 8:39 am

Stupid question...Is everything already sold out? I have been waiting for info to see how to order and now I see out of stock everywhere...did I miss out on Aurum?

Unread post by **Encarded** » Mon Oct 22, 2012 1:40 pm

They aren't in stock, because I don't have any! Preorder period will be announced, don't worry you won't miss it.

Unread post by **Encarded** » Mon Oct 22, 2012 1:47 pm

CBJ wrote:$180 for the Laser cut edition is insane

http://encarded.com/collector/rare-deck ... ition.html" onclick="window.open(this.href);return false;" onclick="window.open(this.href);return false;

It's nice and all.. but $180..

CBJ

I'm honestly curious why you think it's "insane." I admire your opinion so if you can expand on that. Those decks took a ton of work and also cost me a huge amount to actually make. Insane amount, actually.

No one bats an eye at a $200 All in Wonder bottle, which isn't as rare. Rarity is the largest part of determining value in a collectible, and you can't get much rarer than 75 for the entire world...they are also unique and you probably won't see anything like it again because I doubt anyone else will try it...

Unread post by **badpete69** » Mon Oct 22, 2012 1:54 pm

I know I am indeed a worry wart

Unread post by **CBJ** » Mon Oct 22, 2012 2:30 pm

Hey Paul,

First off.. I totally love your designs, and have complete respect for you and your company.

I'm not doubting it took a ton of work to make these decks. But I also think Lance (actuators), Alex (Seasons), and many other artists also put a ton of work into their decks as well.
As for the extra expense for the laser cutting... I really have no idea how much that costs.

I guess I was just making the comment from a personal perspective.. I think it's insane that someone would pay that kind of money for a deck that just hit the market. Not just your deck... any deck. But, like I said, I have no idea how much the laser-cutting process is.

Anyway,I think it looks AMAZING! But well out of my reach. (unless someone wants to buy me one

)

Jay

neongrey · Unread post by **neongrey** » Mon Oct 22, 2012 2:35 pm

Well, you've got me interested even at $12, these are just lovely, and it's nice to see my favourite colour -- purple-- represented. Really looking forward to getting my hands on these. Unfortunately the laser-cut sets are too rich for my blood, but reading what goes into the production I can see why you've got to charge so much.

I think it's really kind of unfortunate that it's so expensive, because I really, really like the effect, and wish that it was more affordable. It's a shame the effect is basically unique-- I'd love to see more like it.

MJF · Unread post by **MJF** » Thu Oct 25, 2012 1:52 am

Encarded wrote:
CBJ wrote:$180 for the Laser cut edition is insane

http://encarded.com/collector/rare-deck ... ition.html" onclick="window.open(this.href);return false;" onclick="window.open(this.href);return false;.

It's nice and all.. but $180..

CBJ
I'm honestly curious why you think it's "insane." I admire your opinion so if you can expand on that. Those decks took a ton of work and also cost me a huge amount to actually make. Insane amount, actually. No one bats an eye at a $200 All in Wonder bottle, which isn't as rare. Rarity is the largest part of determining value in a collectible, and you can't get much rarer than 75 for the entire world...they are also unique and you probably won't see anything like it again because I doubt anyone else will try it...

Considering I just dished out $45 for a Skull and Bones deck and $45 for a 1st Edition black ghost deck... yeah the $180 seems a bit high, but then again... they made 750 of the Ghost deck... 75 for the entire world of a single logically would be looking at 10x the cost of the Skull and Bones deck... so at $180, probably getting a good deal... but yeah, that pricing isn't for everyone...

Side note: Encarded, please PM me and give me a heads up before this go on sale. I'll probably pick up one of each anyways! (Crazy as that is)

Ryric · Unread post by **Ryric** » Thu Oct 25, 2012 9:59 am

Have to say I was a bit dissapointed when you backed off the venetian mask idea for the court, but these are looking great. Very excited for the release.

Unread post by **Encarded** » Fri Oct 26, 2012 9:40 am

The official preorder for Aurum and its related items will be next Friday, November 2nd at 11am EST.

All the details can be found here! http://encarded.com/preorder/" onclick="window.open(this.href);return false;

Thanks everyone, looking forward to getting you this one.

MJF · Unread post by **MJF** » Sun Oct 28, 2012 3:05 am

Is the Tendril Gold Seal part of this offering?

Unread post by **Encarded** » Mon Oct 29, 2012 2:46 pm

MJF wrote:Is the Tendril Gold Seal part of this offering?

No, the Gold Seals were a one time thing. I have a very small number of Tendril left and those will be saved for the future, perhaps in some kind of bundle.

MJF · Unread post by **MJF** » Tue Oct 30, 2012 11:32 pm

That sounds like something that would be great to give your customers buying one of each this Friday...

$179.95 - Aurum Laser Cut
$29.95 - Aurum White Gold
$11.95 - Aurum
------------------
$221.85 - a total worthy of a free deck...

(Can you blame me for trying)

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